For a computer to store text and numbers that humans can understand, there needs to be a code that transforms characters into numbers. This is what Unicode does; an international character encoding standard that delivers a unique number to every character across languages and scripts so all characters are accessible across all platforms, devices, and allows information to be parsed without interruption, no matter the language or character set used. The adaption of Unicode has allowed a consistent flow of encoding to almost every language around the world which ensures consistency of information across search engines and operating systems without interruption and potential corruption of languages or data transferred.
Unicode was developed with the objective to unify all the different encoding schemes and to eliminate confusion. This was due to its counterpart and previous coding scheme, ASCII (American Standard Code for Information Interchange) being limited to only 128 character definitions. While this was ok for most common English characters, numbers and punctuation, there were limitations for the rest of the world.
As a result of this, other parts of the world started developing their own encoding scheme. This caused disorientation and lack of consistency across multi-country interchanges and resulted in various programs being needed to figure out which encoding scheme they were supposed to be.
The Unicode standard defines values for over 128,000 characters which can be seen at the Unicode Consortium. It has 3 types of character encoding forms.
The main difference between ASIC and Unicode is the size comparison; Unicode allows characters to be to 32 bits and has over four billion values, where ASCII uses a 7-bit range and encodes just 128 distinct characters. This gives Unicode the conclusion of being able to cover a considerably larger range of characters.
Secondly, with Unicode being able to cover all byte variations from UTF-8 to UTF-32 ASCII is essentially just UTF-8, or we can say that ASCII is a subset of Unicode.
Here are some advantages of using Unicode:
Here are some disadvantages of Unicode:
Unicode allows address verification technology to capture customers’ addresses when entered in their native language; ultimately this significantly reduces the chance of errors resulting from miss- spelling and incorrect formatting.
You can learn more on How to Format an Address here.
In addition to this, multi-language support improves customer experiences across multiple countries and territories across any device. For this reason, businesses using an address verification service capturing verified addresses can use the same service without needing to change to different versions of their website across countries. An example of this is if an Australian person enters their address in China using Latin characters, the address is displayed in Chinese to the local carrier without recoding any characters. As a result, this vastly reduces the possibility of errors which would have been present recoding and gives a dramatic increase to successful and timely deliveries.
Similarly, errors are greatly reduced when customers can enter an address in a language they are familiar with rather than checking out, requiring it to be in the language preferred by the delivery driver or logistics fulfilment.
As the leader in address verification, Melissa combines decades of experience with unmatched technology and global support to offer solutions that quickly and accurately verify addresses in realtime, at the point of entry. Melissa is a single-source vendor for address management, data hygiene and pre-sorting solutions, empowering businesses all over the world to effectively manage their data quality.