How Melissa Helps Ecommerce
For 40 years, Melissa has provided contact data verification and cleansing solutions, as well as identity resolution, to more than 10,000 customers worldwide. We use the most up-to-date, multisource datasets to bring you accurate and reliable information you can use across the enterprise. Work with us to:
Enhance the user experience
Reduce cart abandonment & increase conversions
Improve fulfillment & customer loyalty
Manage risk & prevent fraud
Deliver on Customer Expectations
Melissa’s ecommerce tools simplify and speed up the checkout process so you can deliver on customer demands for speed and convenience – all while protecting your business form online fraudsters!
Global Address Verification
Real-time, point-of-entry address correction and validation for 240+ countries. Address verification improves fulfillment, keeping customers happy and coming back!
Fraud & Chargeback Prevention
Ensure your customer is who they say they are with ID verification solutions that match name to address, verify national ID and age, and verify IP location in real-time. Eliminate card-not-present fraud and reduce chargebacks while still delivering on the customer’s high expectations for fast checkout.
Address Autocompletion
Help customers checkout faster with Global Express Entry – it autofills and validates domestic and international addresses as the user types. Address autocomplete reduces keystrokes by 50%, speeding up the checkout process to reduce cart abandonment.
Global Email Verification
Authenticate your customer’s email address to increase deliverability, avoid high bounce rates and protect your sender reputation. Global email verification pings each email to ensure it is active and can receive mail.
Data Enrichment Services
Add missing name, email or phone number, and move-update your address records. Our enrichment services also add lifestyle characteristics, mortgage and property data, and demographic information, so you can build better targeted marketing campaigns.
Add Latitude/Longitude Coordinates
Gecoding provides latitude/longitude coordinates linked to addresses so you can provide error-free delivery to your customers. Our solutions range from rooftop level accuracy to more lax levels of specificity to meet your budget.
Case Study: Z1 Motorsports
While chargeback fraud grew by 96% last year, Z1 Motorsports cut e-fraud by 90%! Despite card-not-present fraud outpacing e-commerce growth, having solid ID verification tools has helped keep Z1 zooming.
View Z1 Motorsports Case Study
Labor costs dropped
from 7.5 to 1.5
minutes per flagged account
Utilizes global contact
& ID verification
Property data service
provides additional,
critical address elements
Nominal costs,
high savings
Reduced fraud by 90+%
Case Study: Jerry’s Artarama
How do you make e-commerce address verification a fine art? Ask Jerry’s Artarama. They implemented Melissa tools to validate customer contact data, keep that data safe from fraud, and make shipping and fulfillment faster and easier.
View Jerry’s Artarama Case Study
Now updates addresses
of customers who moved
Improved marketing initiatives by
adding geographic & demographic data
Reducing fraud by
verifying ID in real time
Reduced cart abandonment
with address autocompletion
30% reduction in
ordering mistakes
